The other day we reported how LV announced they made some really good sales this year and now the same goes for handbags’ maker, Coach. Profit gained from any fashion house is considered to be a good thing as you know for the past years, the world has been suffering from a bad economy. Coach is a brand that manufactures handbags and sells them to retail stores for customers to purchase. For the first three months of this year, Coach reportedly gained about 37 percent profit from sales at retailers’ stores.

For starters, this could be as the brand has slashed the normal prices of their handbags making them more affordable to a wide range of shoppers. Some more, the brand put a lot of efforts in making their handbags different from the others to attract more customers. For under $300, shoppers are more likely to find a Coach handbag that they fancy and they can afford to purchase it too. This strategy appeared to have worked with Coach when they gained an immense increase in handbags sale during the quarter.