At the end of London Fashion Week, Burberry gave a showcase of its Prorsum collection. Since Burberry is a well-known name, a lot of important people came out to show their support and check out what this brand has in store for them. This show would bring out the designs of Burberry’s Christopher Bailey.

The show itself had a sexy touch with hot girls wearing big men’s jacket. It felt sexy and at the same time, romantic. Bailey was quoted saying that he liked the idea of making a girl feel protected in a big outerwear piece. The designer feels that things should feel thrown on and be casual. The items shown from the ramp will all be sold online. Speaking on that, Bailey said that the digitalization of the world is forcing all of us to think about the way that we sell and the way that people buy, and the way that people experience a brand. We surely agree, selling online these items will definitely open new doors.